Cultivate 19

Survey Says: The Younger Generation Digs Gardening

| September 25, 2019 | Categories: Agriculture and Farming, Gardening, Indoor Plants, Nature and Wellbeing, Plantscaping
Surrounded by some of my 50 plants at home! Jim Mumford Good Earth Plant Company houseplants indoor plants
When you think about gardening, do you picture your grandmother tending her rose garden? Maybe a retired neighbor mowing his lush lawn? According to the National Gardening Survey, the typical gardener and plant enthusiast is much younger and isn’t living in the suburbs. In the 2019 version of this annual survey presented every year at the American Horticulture Association’s Cultivate conference (which I attend every single year), 38 percent of adults age 18 to 34 plan to spend more on lawn and garden activities in 2019, compared to the overall average of 29 percent for all age groups. Yes, plants are trending and cool and we could not be happier at Good Earth Plant Company!… Read More

Grow or Die

| July 18, 2019 | Categories: Awards & Achievements, Good Earth Plant Company Tips, Green Roofs, Living Walls, Sustainable Living
When you’ve been in business doing something for more than four decades, you probably think you’re pretty good at it. The mere act of surviving all the challenges running a business throws at you says it all. Plenty of people take their expertise for granted, though. That’s the kiss of death. The minute you think you know-it-all is the minute you don’t. I’m a firm believer in new knowledge and growth as one of the key ingredients to success in nearly anything. And why wouldn’t growth be at the heart of working in a green business like plantscaping and biophilic design?… Read More