Get Your Food Closer to Home and Save the Planet

A drawing of the planned vertical farm in Jackson, Wyoming. Courtesy Vertical Harvest
Regular readers here know how much I love urban farming. Good Earth Plant Company employee Dawn Weatherford (thank you, Dawn!) tipped me off to one of the most exciting urban farming project I’ve ever seen and I wanted to share it with you. The startup company Vertical Harvest plans to turn an old industrial building in Jackson, Wyoming into a huge vertical farm. It will use a hydroponic system to grow vegetables like microgreens and tomatoes. The photos and description of what the company intends to do are eye-popping. The city of Jackson is partnering with Vertical Harvest to make this happen.… Read More

Jim Mumford and Good Earth Plants in Entrepreneur Magazine, December 2014

Entrepreneur Magazine has featured Good Earth Plant Company and a quote from Jim Mumford along with client Batali & Bastianich Hospitality Group (B&BHG) about the living walls created for its Pizzeria Mozza restaurants in West Hollywood and Newport Beach. Entrepreneur Magazine including living walls as part of its Top Trends in Business for 2015. We agree! Read the feature article here. video: Seasons 52 Edible Wall & Living Wall

GreenScaped Buildings is thrilled to be part of the featured project of the week on the leading industry website The GreenScaped Buildings team installed both an edible wall and a living wall on the patio at the Seasons 52 restaurant in Santa Monica, California. We love all our projects, but we admit this one exceeded our expectations thanks to the passion of our client at Seasons 52, especially Executive Chef Clifford Pleau who originally envisioned the living chef’s garden inside the restaurant, a first. There are 125 types of culinary herbs on the wall, and now all the chefs and the bartenders make use of those herbs in food and beverages.… Read More

Dining Out Differently With Sustainability In Mind

Seasons 52 edible wall
When I was a kid, going out to dinner was a big deal. It usually meant getting cleaned up, which for me was a big deal because I truly believe dirt was part of my skin. After the outer layer was scrubbed, it would be clean shirt and shoes and my “table manners” for a couple of hours spent counting down the seconds until the bill came to my dad. Even if it was a family pizza parlor night, dining out was a special event. Menus were bigger than me and in the fancy places, French names like coq au vin or escargot seemed daunting.… Read More

Foodies Alert: Seasons 52 to Open in Westfield Century City,

Attention foodies, Seasons 52 is opening its second SoCal fresh grill and wine bar on November 12, 2012, at Westfield Century City, 10250 Santa Monica Boulevard at the entrance of Westfield Century City just minutes from Beverly Hills, FOX Studios and Hollywood’s top talent agencies. The patio’s green, sustainable elements include three separate installations created by San Diego-based Jim Mumford and his team of “eco warriors” from GreenScaped Buildings. The Living Wall, which can be seen from Santa Monica Boulevard, is 112 feet of aesthetically pleasing biodiversity composed of 36 wall modules of dense, shade tolerant plants, ground covers, aromatic herbs, ferns and grasses.… Read More

Innovator seeks to educate about green roof movement – San Diego Daily Transcript

If you visit Good Earth Plant Company Inc. and GreenScaped Buildings president and owner Jim Mumford’s office, you will notice two things: plants hanging from and growing on walls, and plants growing from the roof. Mumford has built a reputation for renting, installing and maintaining of plants, green roofs and green walls and has been doing so in San Diego and across Southern California for more than 20 years. Chances are you have seen or heard about his work, as he is one of the few who does these types of installations in the county. Mumford’s work has been published and broadcast in several newspapers and television stations over the years, and his companies have completed more than 16 green roof projects and numerous green walls and plant fixtures for corporate clients and private residents.… Read More

Business owner also known as eco entrepreneur – San Diego Daily Transcript

In business since 1977, Jim Mumford has had plenty of time to figure out what he wants his company to stand for. That said, the past 12 months have gone a long way in defining Good Earth Plant Co. What began as a general flower shop set up by Mumford at the age of 20 is today one of the few places around San Diego that companies and individuals turn to when looking to turn their homes and offices into sustainable green spaces. Finding practical ways to put plants in new and interesting places has changed the business model to where Mumford has added a second arm: Greenscaped Buildings.… Read More

Walls you can eat – CNN Money

SAN DIEGO ( — Mario Batali decided last year to install a garden between his adjoining West Hollywood restaurants, Osteria Mozza and Pizzeria Mozza. But a plain old backyard patch wouldn’t do. Batali wanted something more visually striking, something more … vertical? So he turned to Jim Mumford, the owner of Good Earth Plant and Flower Company in San Diego. Mumford, 52, had built a reputation as a nontraditional gardener. In March 2007, he embarked on a “giant experiment,” replacing the 1,800-square-foot roof of a commercial building he owned with a planter’s paradise: three inches of specialized, lightweight soil over a padded waterproofing and drainage system.… Read More

Good Earth Plant Company: Vertical veggies – KFMB TV CBS 8 News

SAN DIEGO, Calif. (CBS 8) – When the folks at Good Earth Plant Company want some from veggies or herbs, all they do is clip them right off their wall. “We’ve got parsley, we’ve got some beets, we’ve got some mint, a little bit of rosemary, strawberries,” Jim Mumford said. Mumford has developed a wall system to grow vegetables vertically. Watch the story here:// San Diego, California News Station – KFMB Channel 8 – Read more: