Joan Rivers

Good People + Good Plants = Good Earth Plant Company Turns 43!   

Living the dream! #plantlife
The last week of October is kind of a big deal at Good Earth Plant Company. It’s true more than ever in 2020.  It starts off with my birthday on October 25 (and thank you for all the birthday wishes!). My favorite holiday Halloween comes in the middle. It ends on November 1 with the anniversary of Good Earth Plant Company, which first opened on November 1, 1977 as a flower bucket stand. It’s still nearly impossible for me to grasp, much less explain the entire 43-year trip. This year, hitting this milestone was far from a sure thing. The coronavirus pandemic packed a punch a lot of businesses couldn’t survive.… Read More

Forty Years and Still Growing Strong at Good Earth Plant Company

The wall that started us down a new road at Pizzeria Mozza Hollywood in 2010. You never forget your first! #GreenWallDay
  It’s been 14,600 days. 350,400 hours. Thousands of plants. Hundreds of employees. One hundred living walls. Two addresses. Two kids! One crazy ride. I’ve known this day was coming, but it’s still nearly impossible for me to grasp, much less explain in a single blog post. Today, November 1, 2017, is officially my 40th anniversary in business as “Good Earth Plant Company.” These are the times we can’t help but look back at the long, winding path bringing us to the present. Many of the steps were deliberate, others were serendipitous, and all were guided by the people along the way.… Read More

Growing A Business, 39 Years and Counting

Thirty-nine years ago today, all I wanted was a way to support myself. I was almost 20 and my dad had just kicked me out of the house because I didn’t get a job over the summer. I got a part-time job while going to community college, working at an outdoor “plant stand” in the financial district of downtown San Diego. It turned into my own full-time business. Shortly after starting my gig working for “Plants on the Plaza,” the three owners decided it was too much hassle to make them any real money and they wanted to sell. Back home and at dinner that night, my Naval Captain father said, “Let’s buy it!”… Read More

Joan Rivers, my tree, and remembering a class act

Joan Rivers publicity photo, 1980s.
The world said goodbye to Joan Rivers at a memorial service in New York this weekend.  Famous names like Howard Stern Whoopi Goldberg, Rosie O’Donnell, Dr. Mehmet Oz, Sarah Jessica Parker and Matthew Broderick, Diane Sawyer, Donald J. Trump and Barbara Walters remembered Joan and paid their respects. I would like to remember Joan Rivers and pay my respects, too. Very early in my career, about 1980, I got a call from concert promoter Avalon Attractions. Joan Rivers was coming to San Diego to perform a couple of shows at Golden Hall downtown. Avalon staff wanted to rent some larger trees as stage decor, along with purchasing small ferns and flowering mum plants.… Read More

Out of One Business, Into Another

Joan Rivers
It’s always strange to end one type of business, especially if you’ve been doing it for 25+ years. So here’s my official announcement that (with the exception of current and selected clients) we are going out of the Short Term Plant Rental business. I made this decision to open time and energy for expanding our GreenScaped Buildings branch to design and build more living walls and green roofs and to let our Good Earth Plants staff focus on new commercial and residential plantscaping accounts. NOT an easy decision! But a necessary one, kind of like when you buy a new suit, you kind of have to donate an old one to make room in your closet.… Read More